“ChronoLeap” Logo Evolution

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“Title Logo Designs,” ChronoLeap Project, SREAL Lab, 2012.

The decision was recently made to give the 1964-65 New York World’s Fair project a “snappier, more-appealing” name.  The final decision was to go with “Chrono Leap: The Great World’s Fair Adventure.”

The final design incorporated the idea of clock hands into the letter “L,” as well as using the “O” in Chrono as a portal of sorts.

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